PD Explainer: Which Chinese city is fueling World Cup fever?

With the 2026 FIFA World Cup just days away, fans everywhere are asking: Who will lift the trophy? But one Chinese city isn't waiting for kickoff. Welcome to Yiwu, Zhejiang Province, where local merchants have been flooded with international World Cup orders for months—some even prepping since last summer. Watch how this single city completely corners the global market for World Cup merchandise.